Bringing together style and tech

A unique symbiosis of professional Italian jewelry design and innovative electronics developed in the Netherlands, EQQU brings you the best of both worlds. Italy is a cradle of luxury design, home to brands such as Bulgari and Chimento, whilst the Netherlands is one of the top tech start-up hubs in Europe, as well as home to international brands such as Phillips and NXP.

Founded in 2018

Amsterdam-based company EQQU is focused on the development of beautiful jewelry that houses state-of- the-art tech. Our team’s experience spans everything from jewelry to hardware and software development, with several patents in relevant fields. We came together to create wearable tech that is both elegant and functional.

Partnering with leading hardware and sensor technology R&D centers in Netherlands and prominent jewelry designers in Italy, we strive to seamlessly blend the aesthetic of beautifully designed jewelry with cutting edge technology to enhance everyday life without compromising on style.

Stay tuned as we perfect our designs and finalize some patent applications for our engineering solutions. The launch of our first collection is coming soon, and it is worth the wait.

Contact Us


Our response time may vary as all our efforts are currently focused towards making the perfect smart jewelry product, but we will get back to you as soon as possible.

EQQU (formerly Smartline)
520H Keizersgracht
Amsterdam 1017EK
The Netherlands

hello@eqqu.com

Press Kit


If you would like to support us in our upcoming launch by featuring our products or our company, we have assembled a press kit complete with any imagery you may require.

PR contact:
press@eqqu.com

Partnerships


We love making new friends, so if you have an idea for a partnership or you are interested in distributing our products once they have been released, please get in touch!

Partners contact:
partners@eqqu.com